{"id":4794,"date":"2022-04-19T11:23:39","date_gmt":"2022-04-19T09:23:39","guid":{"rendered":"https:\/\/www.promostudio.info\/speakers\/rangan-kasturi-v-copy\/"},"modified":"2022-04-19T11:28:30","modified_gmt":"2022-04-19T09:28:30","slug":"rehn-alf","status":"publish","type":"product","link":"https:\/\/www.promostudio.info\/en\/speakers\/rehn-alf\/","title":{"rendered":"Rehn, Alf"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-xkawec-6abc0e09c640edaf82e920dd9c611c67\">\n.avia-section.av-xkawec-6abc0e09c640edaf82e920dd9c611c67{\nbackground-color:#ededed;\nbackground-image:url(https:\/\/www.promostudio.info\/wp-content\/uploads\/2021\/01\/Professional-Speakers-650x380-1.jpg);\nbackground-repeat:no-repeat;\nbackground-position:50% 100%;\nbackground-attachment:fixed;\n}\n.avia-section.av-xkawec-6abc0e09c640edaf82e920dd9c611c67 .av-section-color-overlay{\nopacity:0.8;\nbackground-color:#0a0a0a;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-xkawec-6abc0e09c640edaf82e920dd9c611c67 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-full-stretch avia-bg-style-fixed av-section-color-overlay-active av-minimum-height av-minimum-height-50 av-height-50  container_wrap sidebar_right'  data-section-bg-repeat='stretch' data-av_minimum_height_pc='50' data-av_min_height_opt='50'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-4794'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-wmt1wk-6fa083cd904516cf4bb8453d81ab57c3 av_three_fourth  avia-builder-el-1  el_before_av_one_fourth  avia-builder-el-first  first flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l204tm81-511289bdfec6800b977e1f1316b57ddf\">\n#top .av-special-heading.av-l204tm81-511289bdfec6800b977e1f1316b57ddf{\npadding-bottom:10px;\ncolor:#ffffff;\n}\nbody .av-special-heading.av-l204tm81-511289bdfec6800b977e1f1316b57ddf .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-l204tm81-511289bdfec6800b977e1f1316b57ddf .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-l204tm81-511289bdfec6800b977e1f1316b57ddf .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-l204tm81-511289bdfec6800b977e1f1316b57ddf av-special-heading-h1 custom-color-heading blockquote modern-quote  avia-builder-el-2  el_before_av_hr  avia-builder-el-first '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >Alf Rehn<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<div  class='hr av-uquums-480d685352e58dabae62f9266bd4efae hr-default  avia-builder-el-3  el_after_av_heading  el_before_av_heading '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-tbf7ok-f11905d7cb612f58adf798ba0b443a4c\">\n#top .av-special-heading.av-tbf7ok-f11905d7cb612f58adf798ba0b443a4c{\npadding-bottom:10px;\ncolor:#ffffff;\n}\nbody .av-special-heading.av-tbf7ok-f11905d7cb612f58adf798ba0b443a4c .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-tbf7ok-f11905d7cb612f58adf798ba0b443a4c .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-tbf7ok-f11905d7cb612f58adf798ba0b443a4c .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-tbf7ok-f11905d7cb612f58adf798ba0b443a4c av-special-heading-h3 custom-color-heading blockquote modern-quote  avia-builder-el-4  el_after_av_hr  avia-builder-el-last '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Leading Business innovator and creativity expert<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/p><\/div><div  class='flex_column av-rbnepg-0b2411487f98525e561468676b501ee7 av_one_fourth  avia-builder-el-5  el_after_av_three_fourth  el_before_av_three_fourth  flex_column_div  '     ><div  class='avia-slideshow av-l204veq6-25039a70af3be1cc72d47caf9ffba967 avia-slideshow-medium av_slideshow avia-slide-slider  avia-builder-el-6  avia-builder-el-no-sibling  av-slideshow-ui av-control-default av-slideshow-manual av-loop-once av-loop-manual-endless av-default-height-applied avia-slideshow-1' 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Autoclose: 1 --><\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='av_section_2'  class='avia-section av-k81dk4-226a5fffc40d1c0842c467f2aed9564f main_color avia-section-default avia-no-border-styling  avia-builder-el-10  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-4794'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ifoms4-f9f7dfacd8c79915cf5e7d322a9bce7c\">\n@keyframes av_boxShadowEffect_av-ifoms4-f9f7dfacd8c79915cf5e7d322a9bce7c-column {\n0%   { box-shadow:  0 0 0 0 #a8a8a8; opacity: 1; }\n100% { box-shadow:  0 0 10px 0 #a8a8a8; opacity: 1; }\n}\n.flex_column.av-ifoms4-f9f7dfacd8c79915cf5e7d322a9bce7c{\nbox-shadow: 0 0 10px 0 #a8a8a8;\nborder-width:1px;\nborder-color:#bfbfbf;\nborder-style:solid;\npadding:30px 30px 30px 30px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-ifoms4-f9f7dfacd8c79915cf5e7d322a9bce7c av_two_third  avia-builder-el-11  el_before_av_one_third  avia-builder-el-first  first flex_column_div shadow-not-animated  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-dkl1ro-dcf79d24bf56bfd49e85be1224f9f796\">\n#top .av-special-heading.av-dkl1ro-dcf79d24bf56bfd49e85be1224f9f796{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-dkl1ro-dcf79d24bf56bfd49e85be1224f9f796 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-dkl1ro-dcf79d24bf56bfd49e85be1224f9f796 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-dkl1ro-dcf79d24bf56bfd49e85be1224f9f796 av-special-heading-h2 blockquote modern-quote  avia-builder-el-12  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Main Topics:<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-16c0pw-9d9c3f0e44038a8f9cd07124ffa09bfd '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Alf speaks on several topics, including but not limited to creativity, innovation, futures thinking and leadership. His keynotes include:<\/p>\n<p><b>Creative Cultures \u2013 How They\u2019re Created, and How They\u2019re Destroyed<\/b><br \/>\nFor a company to be successful, it needs to be able to harness creativity, innovate, and re-invent itself. The most critical aspect of this, however, is not specific \u201ccreatives\u201d, but instead the creation of the right culture. Cultures where creativity is respected and supported, regardless from whom it comes, become better at adapting to changes in the environment, can benefit from a wider range of talents and competencies, and consistently out-innovate their competitors. In his keynote, professor Alf Rehn details what sets creative cultures apart, and how companies can manage to destroy their own creativity by looking to the wrong things.<\/p>\n<p><b>Saving Innovation \u2013 Innovating in an Age of Bullshit and Copycats<\/b><br \/>\nInnovation is a core corporate competency, but has also become an annoying buzzword, talk rather than action. In his provocative keynote, professor Alf Rehn challenges our taken for granted notions of innovation, and argues that we may be in the midst of an innovation crisis \u2013 in society and in our companies. By discussing innovation fatigue, innovation stress, and why our current innovation ambition is far too modest, Alf encourages his audiences to think in new ways about innovation and what we can do to strengthen the same. Rather than just saying \u201cinnovation is important\u201d, Alf shows how it has been lost and what we can do to save it.<\/p>\n<p><b>Thinking Out of Bounds \u2013 The Power of Challenge, Critique, and Extreme Creativity<\/b><br \/>\nYou, yes you, are less creative than you think. So is each and every person working with and\/or for you. Even though creativity has become the thing every person and every company professes to love, real creativity is as rare as ever. In his keynote, professor Alf Rehn clarifies why creativity doesn\u2019t come naturally to us, what is required in order for true creativity to emerge, and what can be achieved when we start to develop radical ideas. Instead of extolling cute ideas, Alf argues for extremes in thinking, why ideas should be dangerous, and why critique and difficult people are key to real creativity.<\/p>\n<p><b>The Paradoxes of Leadership<\/b><br \/>\nTrue leaders are masters of paradox, capable of being both hard and soft, action-oriented as well as measured and thoughtful. Rather than seeing leadership as one singular thing, defined through a recipe, we need to understand the paradoxical demands put on leaders. In his keynote, professor Alf Rehn discusses how to understand leadership paradoxically, why books on leadership can hinder more than they help, and why consistency is more important than being nice. The keynote is directed both towards those wanting to improve their leadership, and those who wish to better understand their own leaders.<\/p>\n<p><b>Taboo Futures \u2013 The Strategic Genius of Expecting the Worst<\/b><br \/>\nDespite its supposed avantgarde nature, much of trendspotting and futures thinking suffers from being bland and predictable. We tend to imagine futures that make sense to us, and that closely follow what we already have knowledge of. Further, we tend to prefer futures thinking in which we are still the key agent, something that can easily blind us to truly disruptive, disturbing events. In his keynote, professor Alf Rehn discusses the need to consider \u201ctaboo futures\u201d, unthinkable events and shifts that challenge the very foundation of how we think about our business, and why these are an important strategic tool. Using hard-hitting cases, Alf highlights the need to think the unthinkable in strategy.<\/p>\n<p><b>Workshops<\/b><br \/>\nIn addition to keynotes Alf sometimes does workshops and masterclasses on topics related to innovation, creative cultures, strategy and leadership.<\/p>\n<p><b>Strategic Advisory<\/b><br \/>\nAlf frequently works with companies who wish to change and improve, particularly on issues related to innovation, change and strategy. Drawing on an extensive experience from both research and corporate projects, and utilizing a network of collaborators, Alf has helped companies clarify their strategies, simplify their innovation processes, and develop their cultures. He has worked directly with boards, CEOs and top management teams, but also with operations and frontline personnel. His former clients has included major global corporations in tech, pharma, heavy industry and the retail sector, as well as a series of startups (including but not limited to fintech and consumer-facing companies). He focuses above all things on rapid engagements with critical strategic issues, as well as addressing problems in corporate innovation<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4fg772-b9d6240bf1d5957b2ef059501911b64b\">\n#top .av-special-heading.av-4fg772-b9d6240bf1d5957b2ef059501911b64b{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-4fg772-b9d6240bf1d5957b2ef059501911b64b .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-4fg772-b9d6240bf1d5957b2ef059501911b64b .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-4fg772-b9d6240bf1d5957b2ef059501911b64b av-special-heading-h2 blockquote modern-quote  avia-builder-el-14  el_after_av_textblock  el_before_av_textblock '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Professional Profile:<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-2ogje6-1212ab04c35bd62fa261577e70baccab '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p align=\"justify\">Alf Rehn is a globally noted thought leader in innovation, trends, and creativity; a sought- after speaker, an author and a columnist, as well as a well-regarded commentator on leadership and organizational culture. He has held the Chair of Management and Organization at \u00c5bo Akademi University in Finland, a professorship of innovation and entrepreneurship at the Royal Institute of Technology in Sweden, and is currently a professor of innovation, design, and management at the University of Southern Denmark. His research has spanned numerous fields and has been published in top academic journals as well as in a series of bestselling books, challenging preconceived notions and provoking thought across the world.His new book, Innovation for the Fatigued: How To Build a Culture of Deep Creativity, published by Kogan Page, is an antidote to fads and incrementalism &#8211; a much needed guide for any company that seeks to truly make new ideas take root.<\/p>\n<p align=\"justify\">A well-regarded academic &#8211; but also known as an academic enfant terrible &#8211; Alf Rehn combines rigorous analysis with a creative and often surprising outlook on life, bringing topics like popular culture and philosophical theory into his analyses of modern business and the contemporary economy. Professor Rehn&#8217;s approach to management and business is highly creative and often turns notions we take for granted on their heads. Rather than presenting the same buzzword as everyone else, he challenges our thinking by means of provocation, juxtaposition, paradox, and humor. His audiences tend to thank him for both the laughs and the food for thought.<\/p>\n<p>Alf has written 17 (soon to be 19) books, among which we find Dangerous Ideas: When Provocative Thinking Becomes Your Most Valuable Asset, a bestselling book on creativity for people who do not like books on creativity. Translated into eight languages (including Chinese, Russian, Spanish and Italian), it challenges the overly positive manner in which creativity is often presented and argues for a broader understanding of the phenomenon &#8211; including paying attention to shocking, childish and unseemly things. He has also published a guidebook to trendspotting, a book on power, several on play, games, and frivolity, as well as a book explaining the fundamentals of innovation.<\/p>\n<p>In his book The Paradoxes of Leadership (first published in Finnish, also available in Swedish and English) first published in 2018 Alf deals with the paradoxes of leadership &#8211; why leadership always fails and why this isn&#8217;t a problem. Here he discusses the challenging and contradictory demands placed on leaders, and how the best leaders manage to deal with this paradox. His book, Innovation for the Fatigued (2019), focuses on innovation, the threats that face it and what we can do about it: How innovation fatigue afflicts organizations, why the innovation industry is complicit in this, what we can do to design innovation cultures, and why respect and inclusion are critical for innovation.<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-4jrdjo-b90be56678c51c72421ea70e1bdca564 av_one_third  avia-builder-el-16  el_after_av_two_third  avia-builder-el-last  flex_column_div  '     ><div  class='avia-builder-widget-area clearfix  avia-builder-el-17  avia-builder-el-no-sibling '><div id=\"custom_html-3\" class=\"widget_text widget clearfix widget_custom_html\"><div class=\"textwidget custom-html-widget\">\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" 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